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Weekly Beef — Sports Illustrated Being Outplayed
This week’s sign of the apocalypse? Sports Illustrated has been benched as the best source of sports media. I’ve been an avid reader of Sports Illustrated since I became literate (some might argue that’s not as long as I’d lead you to believe). It’s the closest reading material I have to a Bible. |
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For sports, a new marketing frontier
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As the sports world adapts to a struggling economy, industry executives are looking for cheap alternatives to reach consumers and promote their brands. Their latest search has led many to social media, specifically social networking sites such as Facebook, MySpace, Friendster and Bebo. |
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Kurt Warner is My Sportsman of the Year
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Sports Illustrated will announce its choice for Sportsman of the Year on Dec. 2. Here's one of the nominations for that honor by an SI writer. For more essays, click here. |
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